Google Search Console

Google Search Console is a free and powerful tool from Google that helps website owners, developers, and marketers understand how their site is performing on Google Search. It gives you insights into how Google sees your website and helps you improve your visibility in search results.

One of its main features is website verification this is the first step you take when using Search Console. By verifying your website, you’re proving to Google that you’re the real owner or authorized manager of that site. Once verified, you gain full access to detailed search data, performance metrics, and other important tools.

With Google Search Console, you can:

✅ Verify your website ownership and make sure only authorized people access its data.

📊 Track performance — see how many people find your site on Google, which keywords they search for, and which pages perform best.

🛠️ Identify and fix technical issues — like crawl errors, indexing problems, or mobile usability issues.

🔍 Submit sitemaps so Google can discover and index your pages faster.

⚙️ Optimize SEO by understanding how your pages rank and what needs improvement.

In short, Google Search Console is essential if you want your site to grow, appear more in Google search results, and stay technically healthy. And it all starts with verifying your website.